Re-Shapingthe Show

For more than thirty years, we have pushed the limits of our skill and passion to craft inspiring events as an industry leader. Today, we keep innovating so that everything we build leaves the lightest possible mark.

Better Betak
Manifesto, 2026 edition

A Fendi show set in Milan: glass vitrines and classical columns reflected on a dark floor © Fendi, Milan – Fall Winter 22

Our commitments, in writing

Better Betak is the laboratory we opened to record what we observe, the solutions we test and the commitments we hold ourselves to. Read them online or keep a copy.

Better Betak Manifesto

Our sustainability manifesto, the twelve commandments that turn it into practice on every production, and the partners who make it possible.

2026 edition. PDF, 23 pages, 6 MB. In English.
Read the manifesto Download

CSR Report 2024

Our materiality matrix, strategic KPIs and results across environment, social and governance, from sets and energy to health, safety and suppliers.

Rapport RSE 2024. PDF, 77 pages, 7 MB. In French.
Read the report Download
A Saint Laurent show set facing the illuminated Eiffel Tower at night © Saint Laurent, Paris – Spring Summer 22

Twelve commandments

We published our first ten commandments in 2020, each tied to actions already carried out on our productions. The list keeps growing with our experience and with our industry.

  1. Conscious design

    Integrate sustainability into the design and production of every event.

  2. Re-use of materials

    Minimise impact by reusing materials throughout our productions.

  3. Up-cycling & redistribution

    Give set decor a second life through local arts and social associations.

  4. Waste recycling

    Sort on site and recycle what cannot be used again. Compost organic waste.

  5. No single-use plastic

    Eliminate single-use plastic and install water fountains on set.

  6. Responsible catering

    Serve local, seasonal, plant-rich meals and redistribute what is left.

  7. Green energy

    Connect to the city grid, favour renewable supply and biofuels over fossil fuels.

  8. Reduce travel

    Travel efficiently, hire locally and cut non-essential flying.

  9. Footprint measure & offset

    Measure the carbon footprint of our events and support verified climate projects.

  10. Contribution

    Support local economies and employment, and give back through NGOs.

  11. Digital awareness

    Use digital tools while staying mindful of their footprint.

  12. Cultural impact

    Deliver our cultural message with care, to foster inclusion and tolerance.

Bureau Betak

Founded in 1990 by Alexandre de Betak, Bureau Betak produces over 100 fashion shows, exhibitions and events around the world each year, from its offices in Paris, New York, Los Angeles and Shanghai.

We see sustainability not as a constraint on creativity but as an invitation to innovate, and we share what we learn so that others can go further.

Certification
ISO 20121 since June 2020, independently audited every year
Offices
Paris, New York, Los Angeles, Shanghai
Group
Part of The Independents since 2021
Contact
contact@bureaubetak.com